What I do — and how it moves your brand forward
I build brand presence people recognise, trust, and remember. Intentional, relevant, and worth paying attention to. Every service below is built around strategy, not guesswork, and shaped around your voice, audience, and goals.
Social Media Strategy
Before anything goes live, there needs to be a plan.
I build strategies around your brand, your audience, and your goals, covering platform selection, content direction, tone of voice, and a roadmap for growth that actually makes sense for where you are.
Content Creation
Great content starts with understanding the brand. I create platform-native content that feels authentic to who you are and relevant to the people you're trying to reach. From initial concept through to final delivery, everything is built with your brand identity, audience, and goals in mind.
Whether it's a one-off shoot or an ongoing monthly retainer, the focus is always the same: content that looks right, sounds right, and works.
- Short-form Video
- Photography
- Event Content Creation: Brand Activations, Live Events and Weddings
- Brand & Lifestyle Shoots
- Product Content
- Creative Concepts
UGC
This isn't just content, it's content designed to perform.
I create authentic, platform-native videos that capture attention, build trust and encourage action. Every piece is backed by strategy, from creative concepts and scripting to filming and editing, ensuring your content feels natural while supporting your marketing goals.
Whether you're looking for organic social content or high-performing paid ads, I create UGC that's built to engage your audience and deliver results.
- Organic UGC
- Paid Ad Creatives
- Hook Variations
- Scriptwriting
- Creator-style Product Videos
Personal Branding
Your personal brand is how people perceive you before they ever meet you. I help founders, entrepreneurs, executives and creators build an authentic online presence through strategic positioning, content planning and creative direction. Together, we'll develop a personal brand that reflects your expertise, builds credibility and creates meaningful opportunities.
Creative Strategy & Direction
Strong content starts with a strong idea.
I help brands develop creative concepts, campaign ideas and content directions that align with their goals and resonate with their audience.
From campaign planning and visual direction to content formats, messaging and creative briefs, I provide the strategic foundation that turns ideas into impactful content.
Community Management
Community management goes beyond responding to comments. It's about understanding what your audience is talking about, monitoring industry conversations, identifying trends, engaging with the right communities, and ensuring your brand remains relevant, responsive and part of the wider conversation.
Influencer & Creator Marketing
Connecting brands with the right creators to deliver authentic, impactful campaigns. From creator research and outreach to campaign coordination and relationship management, I help build partnerships that align with your brand, audience and objectives.
Why work with me
Strategic Thinking
Whether I'm developing a social strategy, creating UGC or building a personal brand, every decision is backed by clear objectives and audience insight, not assumptions.
Creative with Purpose
Great content isn't just visually appealing, it solves a problem. Every concept is designed to communicate, connect and support your wider business goals.
Collaborative Approach
I work as an extension of your team, bringing fresh ideas, clear communication and a flexible approach to every project, whether it's a one-off campaign or an ongoing partnership.
Kind words
Client love“We really enjoyed working with Niran. She quickly understood our product and translated its key features into authentic, engaging content. Communication was smooth, she was receptive to feedback, and the final deliverables exceeded our expectations. We'd definitely recommend her to other brands and would love to collaborate again.”
MOFT
“Niran brings a creative and proactive approach to her work and is reliable in managing deliverables and deadlines. Her support played an important role in strengthening Oatsu's social media presence during a key period of growth for the business.”
Lauren O'Donnell — Founder & CEO, Oatsu
“Niran demonstrated a strong understanding of our brand and was instrumental in managing and growing our online presence. Reliable, creative, and easy to communicate with — consistently delivering content that aligned with our goals. I was impressed by her professionalism and the genuine care she brought to supporting our brand.”
Chris McAdam — Founder, Getahead
“Niran supported the brand and marketing team in delivering engaging social media content across Remedy Drinks' channels. She played a key role in capturing event content, producing social media assets, managing the content calendar, and helping plan and schedule posts to ensure they reflect the brand's strategy. A reliable and conscientious professional, and a genuine pleasure to collaborate with.”
Vicky Critoph — Founder, Happy Freelancers (via Remedy Drinks)
“Niran has worked with myself and the team to support content creation across Instagram and TikTok, as well as supporting ideation, strategy and content creation for our clients. She creates, edits and approves content aligning with each brand's strategy. Creative, reliable and a great member of our team — and being a Registered Associate Nutritionist has helped us create highly informative and engaging content for our clients.”
Alex Okell — Founder, Be the Collective
“Niran has played a key role in managing and developing our social media presence across Instagram, TikTok, and LinkedIn. She has been responsible for content creation and capture, including attending events to film and produce social-first content, as well as editing and delivering high-quality assets aligned with our brand. She has also contributed significantly to building and strengthening our brand identity across social platforms, helping to create a more engaging and cohesive presence.”
Kathryn Bracken — Founder, Doughlicious
Ready to elevate your social presence?
Whether you're looking for a long-term social media partner, strategic support, or content that connects with your audience, I'd love to hear about your project.
Social Media Management
Posting consistently is easy. Building a brand is something else.
I manage your socials with intention, so everything you put out actually moves things forward. Content planning and scheduling, captions that sound like you, trends used when they make sense, community engagement, and performance tracking, all handled.